Overview
Media Planner Jobs in Halifax, Canada at Sobeys
Ready to Transform Retail? Embark on a rewarding career with Sobeys Inc., celebrated among Canadau
2019s Top 100 employers where your unique contributions drive success.
** Ready to Make an impact?*
* Weu
2019re seeking a dynamic
** Media Planner*
* to join our fast-growing
** Retail Media Network*
* team. In this high-impact role, youu
2019ll lead end-to-end campaign strategy, architecting smart, data-driven media plans that drive measurable results. Youu
2019ll optimize and allocate multi-channel ad budgets across a diverse portfolio of ad products, strategically managing inventory to maximize performance, efficiency, and revenue growth.
If you thrive at the intersection of strategy, analytics, and innovation, this is your opportunity to shape high-performing retail media campaigns at scale.
** Hereu
2019s where*
* ** youu
2019ll*
* ** be focusing:*
* Manage overall ad inventory and ensure there is capacity to meet advertiser campaigns / annual commitments
Develop strategic media plans tailored to advertiser objectives
Execute media buys across various offsite digital platforms within RMN (e.g., search, social, display, video)
Manage advertising budget and optimize spend across channels
Utilize media expertise to develop recommendations for advertisers including allocation of budget across ad products, recommending and building audiences, and flighting strategy
Meet and consult periodically with advertisers to understand priorities, ensure campaigns
are running properly and hitting objectives, and share updates
Help develop processes in order to quickly deliver media plans (e.g., audience sizing,
inventory availability)
Develop strategy and outreach plans for underserved / non-active clients
Manage relationship with 3rd party vendors and agencies for offsite media (e.g.,
negotiate contracts, coordinate media planning & buying needs)
Understand future product improvements (e.g., Ad Products for more channels and ad placements, Data scientist for new audiences) and plan impact on media requirements
** Wha*
* ** t*
* ** y*
* ** o*
* ** u*
* ** have to offer:*
* 3+ years experience at media planning and buying agency
Strong analytical, decision-making, project management, and communication skills
Experience with ad tech tools (e.g., GAM
360)
Experience working at or closely with offsite advertising platforms
Ad inventory management and Vendor relationship management
Deep understanding of Canadian digital media ecosystem
Hands on knowledge of different media buying platforms
*
* Who we are:
*
* We started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, Fresh Co, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.
Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better u2013 great experiences, families, communities, and our employees. We are a family nurturing families.
Our commitment to diversity, equity and inclusion (DE&I) is fuelled by our purpose and values. It shapes our culture and drives business success. As a family nurturing families, we embed DE&I into everything we do. We know that it takes open minds and respect for distinct perspectives to create engaging workplaces, inclusive customer experiences and strong community partnerships. We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.
*
* What we offer:
*
* Our Total Rewards package is designed to help our teammates thriveu
2014physically, financially, and emotionally. While offerings vary by role and employment types; eligible teammates may receive:
Comprehensive Benefits Package with health and dental coverage, life insurance, and short- and long-term disability insurance.
Access to Virtual Health Care and an Employee and Family Assistance Program for personalized support.
Retirement and Savings Plan to help you build financial security.
10% In-Store Discount at participating banners, plus additional discount programs.
Employee Share Ownership Plan (ESOP), giving you the opportunity to invest in the companyu
2019s success.
Learning and Development Resources to support your career growth.
Parental Leave Top-Up to assist growing families.
Paid Vacation and Days Off to help you recharge.
Sobeys is committed to providing a compensation structure that is flexible, equitable and competitive in the market to enable performance and growth.
To learn more about this opportunityu
2014including expected range of compensation in accordance with Pay Transparency Legislation where required u2014please click the u201cIu
2019m interestedu
201d button above.
Individual Compensation is determined based on qualifications, experience, and…
Title: Media Planner
Company: Sobeys
Location: Halifax, Canada
Category:
